Week 5 (September 24, 2015) – LINK Classroom 4

Arts Entrepreneurship

• In-class discussion: Discuss / troubleshoot production issues and ask any questions from the first story. Discuss readings, viewings, and reflection papers. 
Guests discuss navigating a career on the edge of art and commerce. 

• In-class activities: Teams pitch second stories on arts entrepreneurs. Demo and Q&A with production equipment.

Special Guests

The Real Laww, Founder,  Durham Hip Hop Summit
Napoleon Wright, Founder, Pan II Creative
John Doherty, director
Mike Williams, Curator of ArtsNow (a product of The News & Observer)

Assignments

• Teams begin production on Story #2 (two interviews and b-roll; TRT: under three minutes). Come next week ready to discuss interview and b-roll footage.

Read, Watch and Write.

• Reading #1: NYTimes "Learning to Love Criticism" 

• Reading #2: The Kauffman Foundation's “Six Myths About Venture Capital”

• Reading #3: Jared Abrams' "How to make make money in production"

• Viewings: 

Google started Made with Code because women are vastly underrepresented in computer science ("less than 1% of girls study Computer Science"). Google wants to change that. The video on the left is more of a cinematic trailer, created to inspire girls to pursue careers in programming through beautiful b-roll, smiling faces and lofty language. The video on the right takes a different approach, showing one person, a role model, who is making a difference through programming. This is one of a series of a dozen videos. Which do you think is more effective? Share your thoughts on production values that we've discussed in class (characters, b-roll, music, storytelling elements) and consider how you may apply them to your own stories. 

• Reflections: Students should write reflections on readings and viewings and submit reflections using the form below by 5pm Tuesday, September 29th. 
REMINDER: 25% of your final grade will be based on class participation and reflection papers. See Reflection Papers under grading on the overview page for an exposition of this assignment.
We'll see you on October 1st for Week 6 – Storytelling Workshop in Smith Warehouse, Bay 12, Room 228. Don't forget your hard drives!

​Jason Caplain, General Partner at Bull City Venture Partners will be our special guest. Please take a minute to read about Jason.